Surrey, Canada – In today’s beauty industry, talent alone isn’t enough — visibility is everything. With platforms like Instagram, TikTok, and YouTube shaping consumer trends, beauty professionals are expected to be not only skilled but also socially savvy. That’s why Orane International’s newest campus in Surrey is going beyond traditional training, helping students master both their craft and their personal brand.

The Beauty Industry Has Gone Digital

Canada’s beauty and wellness sector is thriving — projected to grow by 8% annually with over 50,000 job openings by 2026. But success in this competitive field increasingly depends on digital presence.

From showcasing makeup tutorials to posting before-and-after spa treatments, social media has become a powerful career accelerator.

“We train our students not just to work in salons, but to become influencers, freelancers, and entrepreneurs,” shares Mr. Dinesh Sood, MD of Orane International.

Building Skills + Brand

At Orane’s Surrey campus, students learn how to:

• Present their work professionally online

• Use photography and video tools effectively

• Understand beauty trends and hashtags

• Engage with clients and grow a following

• Position themselves for digital collaborations and brand deals

It’s the perfect blend of artistry and entrepreneurship.

Launching Careers from the Phone to the Studio

Many Orane graduates are using their training and social platforms to build booming businesses — from bridal beauty services to virtual skincare consultations. With guidance from industry mentors, they’re turning likes and followers into loyal clients.

Certifications with Social Impact

Orane’s globally recognized programs give students the credentials they need — but it’s the real-world marketing insights that give them the edge. In a digital-first world, that combination is powerful.